Different information put in the right context. Driving, explanatory with a slightly scientific undertone. Ideal also for complex contexts including facts and figures.

A smug undertone, wait I'll explain it to you, but Mr. Oberlehrer doesn't seem to know it that well either. Wonderful also for bizarre products and incredulous looks.

The unvarnished truth, packed in a clear explanation. Especially for facts that were not quite clear before but have an immense scope and for almost all political issues of modern times.

The body and its processes simply and simply explained. Child-friendly and easy to understand, in the mood resonates positive and therefore also ideal in connection with a sense of achievement, for example, in a change of diet.

That should be child's play, shouldn't it? Perfect for childish dynamic explanations but also for adults who have a board in front of their head when they have to explain or use something.

Everything about everyday products and buying decisions. Neutral and dynamic, yet slightly abstract and therefore perfect for everything that is a modern or a little out of line.

There are enough healthy habits in everyday life: In the process, everyone finds the perfect routine for themselves. Positive track for the topics of health and service.

A slightly absurd explanation and an attempt to persuade someone. Interested and curious, yet slightly incredulous and playfully unsure. Perfect for new things waiting to be tried.

Driving and scientific attempt to explain something incredible, wide-open and disbelieving eyes included. A little dramatic and exciting and therefore perfect also for experiments that illustrate complex issues with great effect.

Fascinated and curious mood, perfect for new technical and technological trends, whether on an industrial or consumer level. Also perfect for things that combine technology and lifestyle.

A factual test with focused analysis of the individual parts. Slightly technical and abstract and with a slightly worried undertone, therefore also perfect for developments that are still difficult to assess: For example, social change through digitalization.

Friendly and easy childlike explanation for all topics around the house and garden. Whether the right time to sow, bed care or the correct painting of the apartment doors. Perfect for all kinds of service topics.

Globalization in a Nutshell. A constant worldwide transport of goods and logistical challenge, can it still be fair or is someone always left behind. A perfect track for questions of social responsibility.

That can't be true, but it is. A look of disbelief, shaking of the head, the explanation turns one's own world view upside down. Was there perhaps a little trickery? A track full of irony and scurrility that tries to pull the wool over our eyes.

Data buzzes around us like UV radiation. Not to be seen, not to be seen but they are there nevertheless. Perfect track for innovative products and technologies.